Our experts harness the company’s expertise on process optimization and simplification, allowing you to optimize the design, production and management cycles of your editorial content.
How can knowledge of readers be gained and their requirements understood? Analytics technologies allow publishers to understand their readers’ habits. As such, the quality of segmentation is of strategic importance. With a view to leveraging these results, new production platforms now cater for all paper and digital media. Moreover, optimal enrichment solutions enable distribution to be adapted to the new habits of readers who are committed users of mobile devices, multi-media offerings, and on-line downloads.